This is my piktochart which describes Avinash’s frameworks of a successful business plan. The pictures represent each stage of a framework very easily. Below are the links to Avinash’s work in more details.

Occam’s Razor By: Avinash Kaushik

See-Think-Do: A Content, Marketing, Measurement Business Framework


Personal Brand Statement


“I am Hasina, a professional Makeup Artist. With my work, I strive towards a uniqueness in each individual, and in a matter of a second I know just what you are looking for. I call this “feeling”: Beauty Intuitions – because, Your Vision is My Inspiration”.


1. My brand statement considers my outlook on the world, which is trying to make everyone feel good in their own skin colour, and unique features. Many people these days do surgery or bleach skin. I would call myself a naturalist.

2. My individual goals is to make people feel for confident, and trust me as a makeup artist because I will do trials to show them how to enhance their skin complexion and features, not hide them.

3. My professional history states that I am experienced for over 10 years, which means I have learned a lot, understand, and a lot to offer to society, especially women, as a whole. Makeup is one thing that will never die out in the beauty industry and it is always evolving from “old” to “new” or “new” to “old”.

My last phrase was very catchy and it would be something to definitely remember. It states everything I believe in and my goals all in a couple of sentences.


EID 100 Week 4 Exam review

The key concepts covered in week four are:


Authenticity vs. Anonymity:

Authenticity is the attribution of your self on the web. Anonymity is you, but as a private person on the web, no identification can be tracked from you.



Cookies is a small data that is sent from a website in order to store a user’s history of webpages or links that have been logged on to.



Remediation is the representation of one medium in another medium. It is new digital media that is somewhat taken from old media.


Many user’s find this a problem of copyright. The solution is to keep sharing ideas.  Generally, these days many people are modifying new ideas, or putting in their own ideas together with other peoples.


Cyber crime:


       Cyber bullying: Using the internet to harm people. i.e. threatening or harassing people by getting other to participate in this subject matter.

       Identity theft and crime: The use of another persons data to gain money or other means of personal gain.

       Spam: Is an electronic messaging system where junk email is sent to you that may scam you or break/crash into your computer and access all your personal data.



Ways to protect your computer:


If you have firefox, check your preferences and make sure you bock sites that are tracking you. A good way to see how many sites that may be tracking you is to download “collusion”. This program allows you to see clusters of cookies which are tracking you on your computer.

Collusion! – Watch your tracks

After uploading collusion to my computer and browsing the web, I found so many sites/cookie servers tracking me. To name a few, one of them were and, that were tracking and following me. As soon as one follows you in the site that you are in, another new one will follow you, until a whole cluster of random sites track you down while linking themselves to the site (i.e facebook, twitter, etc) you are in forming a web just like the collusion graph below. It’s pretty scary actually. Privacy is such a major issue, especially when your surfing the internet. You never know what information is being taken from you at any time. Best way to protect yourself is to configure your privacy setting under the preferences of your browser ensuring that no websites are tracking you.

My Collusion Graph:Image


By: Michelle O’Connell

“Cookie Monster”

Approved for free cultural works:

This is a picture of the cookie monster, although its funny, it can be an eye opener to surfers, so that they can be aware of the trackers and delete cookies if necessary.


By: Paul Williams

“Anonymous Protest – 15th March 2008 – Queen Victoria Street, London”

Approved for free cultural works:

Anonymity is highly important to mostly everyone in this world. People want to feel safe and secure within a web community as much as they would in real life. The internet is such a huge thing in today’s society, technology is vastly taking over and we do not realize that many other things within the internet are happening, especially with surveillance that tracks everyone without them knowing.

Search Tips

  1. How would you search for an exact word or phrase?

You are to type in the quotes to search for the exact set of words. This is done usually when searching for a song or title.



Example:  “imagine all the people”



  1. How would you search for something on a specific site?

On Google, you will use the “” modifier. With this type in the content along with the webpage.



Example: “internet marketing”



  1. How would you correctly search for a definition?

When trying to look up a definition of a word or phrase, use the “define:” command.



Example: define:plethora




  1. How would you search for a specific product available within a specific price range?



You will have to use the “Shopping” link on the left panel on the results page in order to shop for products and compare prices across the web.



Example: television



  1. How would you search for a specific file type?

In order to find specific filetype/document, you can use the modifier “filetype:”.  For example, you might want to find only PowerPoint presentations related to internet marketing.



Example: “internet marketing” filetype:ppt




  1. How would you include or ignore words in your search?

Google includes all the terms by default within a search.  If you are looking for any one of one or more terms to match, then you can use the “OR” operator.


 Example: internet marketing OR advertising




  1. How would you find related pages?

In order to find related pages, use the “related:” operator, followed by the website address.



Example: related:[insert URL]



  1. How would you find a topic, searching all available synonyms of a word?

In order to include results that contain similar words or synonyms, use the “~” in front of the chosen word.



Example: “internet marketing” ~professional





  1. How would you find the time in another country?

To find the time in another country, type in the word “time” and the city or country beside it.



Example. “time Japan”



  1. How would you find out how many Egyptian pounds you get for $20 Canadian dollars?

Get current exchange rates by searching “[currency 1] in [currency 2]”.



Example: Egyptian pounds in dollars